B.C. Lawyer Honored For Work In Defending LGBTQ Community In Court

2021-02-07

Lawyers, like those from MyDefence.ca, work hard to be able to practice, in a profession that’s rife with proceedings and complexity. Sometimes, certain issues get pushed aside, necessitating that upstanding individuals and organizations stand up for them. Barbara Findlay QC is one such individual, a lesbian lawyer from British Columbia, who recently received the Canadian Bar Association’s Georges A. Goyer QC Memorial Award for Distinguished Service, for her role in…

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How Consumers Respond To Brand Marketing During The Pandemic

2021-02-06

Businesses must be aware of how consumers will respond to brand marketing during the pandemic. Consumers treat brands as their trusted partners that will provide them with relevant information on how they are responding to the crisis and how it is affecting the company, its employees, and the products and services it provides. To reinforce the need to stay at home and social distance, the team of McDonalds Brazil decided…

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Customer Reviews As Marketing Tools For A Business

2021-02-05

Digital marketing agencies know that customer reviews are vital to their online presence, conversion rates, search engine rankings, SEO, and traffic. Right now, the customer’s first instinct is to reach out for the smartphone and check reviews before making a buying decision. Nobody wants to waste time and effort on a business that gave a customer a bad experience. Social proof in the form of reviews, testimonials, celebrity endorsements, and…

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